theguypc
The new prices are good with the possible exception of the premium membership. That seems sky high to me, but maybe that's *just* me.

With that said, I really think Boonex is missing the larger picture when it comes to clearing a profit on Dolphin.

The #1 thing that will get you sales is to get Dolphin 7 finished & out the door. Many people don't realize that their licenses will follow them on an upgrade. There have been many questions posted about this in the forums and answers sections. see more

Imagine how many people aren't asking - and just assuming the license is only good for 6.1x? Those folks are either going to wait, or not buy at all.

The second thing is options. Your pricing structure is great. You are on or above par with other major social scripts in that regards. But the options are limited.

Ideas

Another timed license or two wouldn't hurt as a choice. Say a 180 day license. Maybe even a 30 day to let beginners cut their teeth - but still purchase something. People get hooked easily by 30 day licenses/contracts. Charge $20 a pop for it and that is $20 you may not have had otherwise.

Also the "Premium Membership" could easily be split into several products which could be added to the overall selections. You can still maintain the same price structure, or even add on to it for the convenience of getting a feature individually.

You would still keep the overall "Premium Membership" because it an option. Options are good.

Bottom line is.... more choices = more sales.

If Amazon only had 5 products to choose from they would never make a profit. I think Boonex needs to look at things this way.

Dolphin 7 is the "Amazon" of social networking. Use that to your advantage and the sales will never be an issue again.

I suspect this will never get read by Boonex, but it's my thoughts on the subject.

This is a good day though. Please don't get me wrong. =D
Hardly the right analogy. Comparing Dolphin with Amazon is like chalk and cheese.

Amazon is in the retailing business -- of course they have to have plenty of items to sell because, well, that's what retailers do. Dolphin is hardly a retailer.
theguypc
Yeah, the analogy is horribly flawed. I was in a hurry and Amazon came to mind.

The "more options" part was what I was pushing.

See why I'm not a politician? ; )

LOL
 
 
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