yeah the 10,000 is for Mods, Prime, Graphical work, Bug fixing, Grammar work, have started the marketing side of things and have a 2 year plan to make it or break it.... Plan to spend a lot more on marketing than 10,000 for things like radio ads, Magazines ( woman's mags are in doctors and dentist waiting rooms for year ) Lets face it the big guns have the cash to put us little fish into the ground if they want so if you are not going to put into your site there is not much hope in having a site see more that turns over dollars.