Hi thrivity, I appreciate the clarification regarding it being able to be turned off. Does turning off mean being able to maintain the same page content but displayed with conventional rows & columns (and enforced crop aspect ratio for images). As regards millions of people being ok with a certain style... I think style is a transient thing, that is fashionable for a certain period of time. It doesn't mean the current style is aesthetic, well designed, efficient, functional, etc. It can often see more be the opposite (a rebellion). For example, the timeline style on FB - I think, is naff & just plain annoying. I don't think it'll be long before it's dropped. It's like somehting from the beginning of the internet. But millions use it & give it sanction! The most important thing for me - as regards Dolphin - is a consistent quality of display throughout all of the core modules - and a means of navigation between them that is consistent - not disjointed (with several different ways to acheive the same thing because of the one way not being obvious & clear). The quality of WP theme presentation just increases all the time - & so unless Dolphin can match this, I'm not sure it will really be able to compete with WP - given for a Dolphin site to become a communicty - it really needs to start out in large part as a presentation site. Not sure if I can post links here, but thought I'd include what I think is a good example of a nice WP theme I came across recently that is relevant for a certain project: http://demos.restored316designs.com/craftiness/ My point is, this WP theme with commenting & an added forum could form a community site. I think the design & navigation is beautiful & obvious. Again this is my point - that I think this standard & level of presentation/functionality - is Dolphins real compeition.